How To Leverage Social Media Trends To Grow Your Audience
Social media is constantly evolving and it's important for entrepreneurs to keep up with the latest trends in order to remain relevant...
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Shauna Leigh
- Feb 11
- 3 min
How To Correct The Downside Of AI Content Creation
The battle between humans and robots is a story that never seems to lose its edge. What began in the first half of the 20th century as a...
Shauna Leigh
- Jan 27
- 4 min
How To Make More Sales With Brand Messaging that sticks
Marketing your business is essential to long-term success but creating a sustainable strategy begins long before any website, blog post...
Shauna Leigh
- Nov 9, 2022
- 3 min
Unfiltered Marketing Advice For The Real World Entrepreneur
Content marketing is often glamorized and over-simplified. Tired of the nonsense? Here's where I spill the tea on real-life marketing.
Shauna Leigh
- Jul 26, 2022
- 2 min
Copywriting 101: A Comprehensive Approach to Basic Sales Copywriting
Copywriting doesn’t have to be difficult, intimidating, and least of all boring. In fact, great copy is not only meant to be simple and...
Shauna Leigh
- May 25, 2022
- 3 min
5 Perfect Questions to Help you Find the Right Copywriter for Your Business
You’ve got an amazing signature offer that you know will be an earth-shaker for your clients but… conversion isn’t what it should be....
Shauna Leigh
- Apr 24, 2022
- 5 min
#1 Tip for Great Sales Copy
I grew tired of trying to create great content that just wasn’t connecting. Then…I realized it all came down to listening. True, deep...
Shauna Leigh
- Mar 29, 2022
- 3 min
Hesitation-Free Sales: Handling Objections in Your Copywriting
Objection proofing your offer isn’t about changing your brand and services to fit into a more defined and generally palatable...
Shauna Leigh
- Feb 26, 2022
- 2 min
Pain Points are a Thing of the Past (when writing great sales copy)
Focusing on pain points is an ineffective way to encourage your dream clients to work with you when they need help with their struggles....
Shauna Leigh
- Feb 26, 2022
- 1 min
Simple Storytelling for Sales
Storytelling for sales isn’t what you think it is. Most people think of storytelling and envision a Charles Dickens-type novel with...
Shauna Leigh
- Jan 14, 2022
- 2 min
Stop Wasting Time Creating Content
You don’t need heaps of content to be more visible & stand out as an authority in your field. Feeling like you need to create content out...
Shauna Leigh
- Jan 14, 2022
- 2 min
3 Simple Content Types that Boost Engagement
Emotions are the driving force behind effective copywriting and engaging content marketing. If you are hoping to get more eyes on your...
Shauna Leigh
- Dec 19, 2021
- 3 min
10 Tips for Creating Engaging, Authentic Content Regardless of the Platform
You’ve heard the phrase “Content is King” so you’ve invested heaps of time into creating content for your business but it seems as though...
Shauna Leigh
- Jul 6, 2021
- 3 min
The Game of Thrones & Your Content Strategy
Game of Thrones fans rejoice! “The pen is mightier than the sword.” -Edward G Bulwer-Lytton- Your love of the series is actually helping...
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