Top 8 Tools to Better Organically Market Your Business
Organic digital marketing is a fantastic low to no-cost way to effectively build brand loyalty and scale your business. Digital marketers...
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Shauna Leigh
- Aug 21
- 2 min
Simplify & Show Up for Content Marketing that Sells
An overcomplicated marketing plan will not only leave your head spinning but will also confuse your audience, dilute your message, and...
Shauna Leigh
- Jul 26
- 2 min
Copywriting 101: A Comprehensive Approach to Basic Sales Copywriting
Copywriting doesn’t have to be difficult, intimidating, and least of all boring. In fact, great copy is not only meant to be simple and...
Shauna Leigh
- Jun 29
- 3 min
Business Success & Fun In The Sun Are Best Friends
Summertime is supposed to be for fun in the sun but, as an ambitious entrepreneur, you’re feeling chained to the grind. I get it - it’s...
Shauna Leigh
- May 25
- 3 min
5 Perfect Questions to Help you Find the Right Copywriter for Your Business
You’ve got an amazing signature offer that you know will be an earth-shaker for your clients but… conversion isn’t what it should be....
Shauna Leigh
- Apr 24
- 5 min
#1 Tip for Great Sales Copy
I grew tired of trying to create great content that just wasn’t connecting. Then…I realized it all came down to listening. True, deep...
Shauna Leigh
- Mar 29
- 3 min
Hesitation-Free Sales: Handling Objections in Your Copywriting
Objection proofing your offer isn’t about changing your brand and services to fit into a more defined and generally palatable...
Shauna Leigh
- Feb 26
- 2 min
Pain Points are a Thing of the Past (when writing great sales copy)
Focusing on pain points is an ineffective way to encourage your dream clients to work with you when they need help with their struggles....
Shauna Leigh
- Feb 26
- 1 min
Simple Storytelling for Sales
Storytelling for sales isn’t what you think it is. Most people think of storytelling and envision a Charles Dickens-type novel with...
Shauna Leigh
- Jan 14
- 2 min
Stop Wasting Time Creating Content
You don’t need heaps of content to be more visible & stand out as an authority in your field. Feeling like you need to create content out...
Shauna Leigh
- Jan 14
- 2 min
3 Simple Content Types that Boost Engagement
Emotions are the driving force behind effective copywriting and engaging content marketing. If you are hoping to get more eyes on your...
Shauna Leigh
- Dec 19, 2021
- 3 min
10 Tips for Creating Engaging, Authentic Content Regardless of the Platform
You’ve heard the phrase “Content is King” so you’ve invested heaps of time into creating content for your business but it seems as though...
Shauna Leigh
- Dec 19, 2021
- 3 min
The Benefits of Being Vulnerable: Content Marketing for Entrepreneurs
It’s not easy to step through the fear and show up as your authentic self in front of anyone, let alone an online platform with the...
Shauna Leigh
- Dec 4, 2021
- 3 min
The Reel Deal: Amazing Instagram Reel Leaders to Follow
You’ve been on Instagram for a while now and you figured you’d give Reels a shot. Welp, now you’ve gone and done it - you’re hooked! Not...
Shauna Leigh
- Dec 4, 2021
- 4 min
14 days of Reels: Add a Little Play to Your Day
Adding a little play into your every day will make life lighter, fuller, and simply more fun. When you were younger, you used to play...
Shauna Leigh
- Nov 20, 2021
- 2 min
3 Benefits of Content Repurposing
What is content repurposing? Content Repurposing is when you take elements of a pre-existing piece of content and share the information...
Shauna Leigh
- Nov 6, 2021
- 3 min
Simplify Your Content Strategy in 3 Easy Steps
You hear it all. The. time. Content is KING! You’re urged to create consistently, share every day - multiple times a day -, be in all the...
Shauna Leigh
- Oct 23, 2021
- 4 min
5 Ways to Keep Showing Up Even When You’re Uninspired
After spending over three months in an extensive renovation of all the main living areas of my home, you could say that it’s been tricky...
Shauna Leigh
- Sep 21, 2021
- 3 min
Everyone Has A Favourite Mug: Be Authentic; Live Fully; Create a Legacy in Life & Business
Life and business are intricately intertwined. One of the top priorities in effective digital marketing is being authentic. Showing up as...
Shauna Leigh
- Aug 24, 2021
- 3 min
The Know, Like, Trust Factor & Your Content Pillars
Establishing the know-like-trust factor is integral for the conversion of your content, regardless of the format or desired results. This...